Circle Translations offers multilingual transcreation services in over 111 languages.
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companies worldwide trust us with their content localization needs
words translated each month
From 35 €
Great choice for businesses.Fast to react, always meeting deadlines, good prices.
Marija OsinaPaysera LT
We always receive a great delivery: accurate translations, great communication throughout the translation process.
Excellent customer service, on time delivery and good quality at the reasonable price. We wholeheartedly recommend this agency.
When targeting international audiences, simply translating your content into a foreign language is usually not the most effective way to go. Different countries tend to have a mix of unique cultural and societal features. This means they may respond very differently to the same literal input, sometimes by a lot.
For example, a slogan used for the French market may be based on local colloquialisms that simply don’t translate into Polish, let alone Arabic or Chinese. Similarly, a script used in an Argentine short movie may not feel completely natural (or even makes sense) to a Mexican audience, even though Spanish is the primary language of both countries.
That’s when transcreation services come into play. Unlike standard translation, transcreation is a creative process done by specialists who
are only skilled in converting words from one language to another but can also write new content creatively based on your business requirements and the specific characteristics of the new audience you are trying to target. A transcreation expert can master both two languages involves, has strong copywriting skills, and is extremely knowledgeable about the cultural traits of the target audience.
In a certain way, transcreation can be described as translation with a very high level of localization. Transcreation agencies and experts will use both the original content and a detailed brief as a reference during their work. The final result may be a very different text compared to the original, but it can convey the desired message and achieve the intended goal in the new market.
When hiring a transcreation agency like Circle Translation for your project, you can expect a process that is fully tailored to your specific needs and objectives. Our transcreators will take notice of the unique characteristics of your brand and product, as well as the outcome you are trying to achieve in the new foreign market.
The new content should have what it takes to attract the target audience or trigger the desired behavior (e.g., buying your product). It will also have the right look and feel to it while embracing the culture of the target market.
Whether the content resembles or not the original text is not the main priority. What’s crucial is that it works.
Getting things in motion is very easy. Get in touch with Circle Translations and tell us about your project and what kind of content you need to transcreate. Then we will send you a quote, and if it’s accepted, we’ll assign the job to an experienced team of transcreators and have them start working on it right away.
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When choosing the right transcreation service provider for your project, there are many factors to take into consideration.
First of all, you need specialists with the right mix of expertise. As mentioned earlier, a transcreator is, at the same time, a skilled translator, an expert copywriter, and somebody with a deep knowledge of the local culture your target audience belongs to.
Transcreation is typically a costlier activity than regular translations, as it requires much more skills and resources to be implemented. The best transcreation agencies and experts provide high-quality services at prices that are still reasonable.
That’s our goal here at Circle Translations: giving you access to a team of experienced native transcreation experts in a way that doesn’t overstretch your budget. Over the years, our transcreation agency has worked on countless projects in numerous target countries, markets, and industries. We will take note of your current situation, needs, and desires and offer a tailored plan to help you achieve your goals.
We assess each client and situation on a case-by-case basis. In certain cases, we may use the original text as the main reference when transcreating content, while in others, we may give expression to our creative capabilities and come up with solutions that will engage new customers and put you one step ahead of competitors.
Unlike other subtitle translation agencies, we have developed a world-class and streamlined process for subtitle translations.
We receive quote and check your video content
We transcribe and produce captions for the video content
We translate these captions into the required foreign language(s)
We perform quality control procedures for the produced content
Content is then proofread
It is then ready to be delivered
At Circle Translations, we value our relationship with our clients above anything else. They are the focus and motivation of everything we do. To serve them to the best of our capabilities is our main priority for us. This can be reflected by the remarkably high percentage of positive feedback given to us by clients operating in different industries and, most importantly, by the results they manage to achieve with our help.
Transcreation can make the difference between a very successful launch of your business, startup, or product in a new market or disappointing (if not negative) results. Even major companies have encountered severe difficulties when they have tried to target new audiences without undertaking the necessary transcreation efforts.
When hired by clients, we at Circle Translations will start by assigning a dedicated team for their projects. This usually includes native speakers of the target language and experts in that specific culture and industry who also have great translation and copywriting skills.
We then proceed to fully assess your demands, needs, and the type of results you need to achieve in the new
target market. We’ll also analyze the original content to separate the part that may successfully translate into the new language from those that need creative rewriting.
After collecting all the necessary information, we will then create a detailed brief that will be our main reference throughout the transcreation work. When the new content is ready, we will test it on a relevant sample of the target audience to assess its effectiveness and collect feedback for improvements.
Transcreation can apply to a wide range of content types. Nowadays, companies and organizations use numerous channels and tools to reach audiences, both in the home market and in foreign ones. Skilled transcreation service providers need the versatility and experience to look at each project with fresh eyes and identify the best path to move forward. Here are some of the main content types that may need transcreation when entering a foreign market.
that makes it surfable, enjoyable, and helpful to each specific audience. This doesn’t only refer to the text itself but also to the various features that the website offers. For example, customers in the US may consider it vital for a website to have a customer service chat feature, while for customers in certain other countries, a simple contact form may suffice.
Other types of content that typically need transcreation include newsletters, product descriptions, brochures, whitepapers, manuals, technical content, press releases, taglines, books, packaging labels, and video games.
Circle Translations provides high-class subtitle translation services for leading
Our clients include financial institutions, global corporations, local authorities, design studios, and publishers.
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If you require an accurate translation agency, you should try Circle Translations. We promise you user-friendly and affordable services of the highest quality.
Contact us today for professional, fast, and affordable subtitle translation services.
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